Description
Address all aspects noted in the outline below.
I. Provide a detailed description of your product and services.
II Describe the benefits of your products and services
- Describe and explain the pricing of your products and services
- Perform a Market Analysis addressing the following seven points
- Industry
- Target Market Segment
- Summary of Projected Sales
- Competition
- Advertising and Promotion
- Location
- Access to Market
Explanation & Answer
Attached.
Running Head: BUSINESS PROJECT
1
Business Project
Name
Institution
Professor
Course
Date
BUSINESS PROJECT
2
Business Project
The following is the pricing of services and market analysis for my Accounting and
Management Firm:
Pricing
As Girard (2016) argues that most business owners have challenges in managing the
financial data of their businesses, my company will provide accounting and managerial services
in one-year contract basis, whereby the price varies depending on the service that an organization
needs. In this regard, the cost of the services will vary according to the expertise required in an
organization. According to Ma & Tayles (2019), business organizations need accounting and
managerial assistance, such as bookkeeping, accounting, tax preparation, outsourced CFO
advisory, and internal audit. Therefore, the following is the pricing for the services:
Service
Price Per OneYear Contract
Tax preparation
$68, 150
Internal audit
$65, 150
Outsourced CFO advisory
$63, 150
Bookkeeping
$60,150
BUSINESS PROJECT
3
Market Analysis
1. Industry
Accounting and Management industry has many opportunities since organizations need its
services. However, Girard (2016) argues that many accountants and managers do not survive in
the industry because they don’t have competent skills and knowledge. In this regard, I am confident
that my company will survive in the industry because I will employ professional accountants and
managers with excellent analytic skills. As Girard (2016) argues that accounting and management
industry aims at analyzing financial data and implement strategies for improving the future of
business, my company will be successful because the professionals have the required analytic
skills.
2. Target Market Segment
The company targets p...