Reading---Lawler "Design of Effective Reward Systems"Case "Arck Systems"Answer the following in questions at least 400 words total1. Why are Lux and Arck's compensation plans so different?2. Which of the different between Lux and Arck do you think Mynor should be most concerned about? Why?3. Should Mynor scale back the Lux commission accelerators? Are there other changes he should consider? Why?

You are the Marketing VP, of a new high-tech company, and need to effectively market a revolutionary new form of smart eyeware. The new eyeware is, in in some ways, similar to Google Glass, but has many advanced features that Google Glass did not have. For example, while talking with or just observing a person, it can accurately estimate age, height, and weight, can automatically search this person’s background for education, address, and so forth and so on and place this information on a small, yes high-resolution screen.You need to identify a number of issues related to potential customers but have somewhat limited resources. Given the information you hope to gather, you must choose between a number of research choices. You must be aware of the fact that you have limited resources. Which forms of research are you going to use and why (no more that 3) from the following list:Focus groupFace-to-face open-ended question in-depth interviewsFace-to-face close ended question interviewsWeb Based surveysEthnographyObservationThere are certainly other possibilities beyond this list and if you have a different method, please feel free to choose it.Initial post should be at least 200-250 words. Support your initial posts and response posts with scholarly sources cited in APA style.

Resources: Table 8.1 on page 139 of Managing Innovation and Entrepreneurship, Ch. 8 and the organization you selected in the Week 2 Individual AssignmentChoose from one of the following options:Option 1Write a 1,200- to 1,400-word paper using the same organization you selected in Week 2.Create a business plan for this organization to enter a global market in which they are not already doing business (see section 2 of Table 8.1). Be sure to include the following: Description of the business Description of the industry Technology Plan Marketing Plan Financial Plan Production Plan Organizational Plan Operations Plan Include at least 2 of the 7 recommended appendices (exhibits) as listed in Section 3 of Table 8.1 Format your paper consistent with APA guidelines.Click the Assignment Files tab to submit your assignment.Note: If you chose the paper in Week 3, you must complete the presentation for Week 4 and vice versa.Option 2Prepare a 10- to 12-slide Microsoft® PowerPoint® presentation with speaker's notes using the same organization you selected in Week 2.Create a business plan for this organization to enter a global market in which they are not already doing business (see section 2 of Table 8.1). Be sure to include the following: Description of the Business Description of the Industry Technology Plan Marketing Plan Financial Plan Production Plan Organizational Plan Operations Plan Include at least 2 of the 7 recommended appendices (exhibits) as listed in Section 3 of Table 8.1 Format your presentation consistent with APA guidelines.Click the Assignment Files tab to submit your assignment.Note: If you chose the presentation in Week 3, you must complete the paper for Week 4 and vice versa.