Optimists play a very significant role in the betterment of the world today and have always been very influential to the development of significant milestones in the history of humanity. Understanding optimism from an intuition perspective enables one to appreciate the essence of positive-minded thinkers. Kahneman’s analysis of entrepreneurial motives tends to focus on cognitive biases, whereby an evident risk may not necessarily discourage one from carrying on an activity or making a decision. Generally, people tend focusing on things that matter the most in full or partial disregard of what others do. Also, cognitive biases make a person to assert only that which they know, while readily neglecting what they do not.