Thinking - Fast and Slow
Daniel Kahneman
Contributed by Larisa Brooke
Chapter 14
Summary

The specialty discussed by the chapter is the fact that one is lead to believe that an occurrence is likely to happen again there are a lot of similar events. The chapter presented by Kahneman focuses on the aspect of stereotyping. Stereotyping association is done automatically by the brain when a range of data concerning a variable is availed. Representatives have an excessive thirst in the prediction of unlikely and low expectations events. Even though System 1 is referred to as a lazy mental item, taming it and disciplining it will help to ease the bias.

Analysis

The occurrence of one expectation that has repeatedly formed a belief that it will still happen more than the others. System 1 makes an inference that since an event has been speculated to be happening concurrently, it likely to occur is high. An individual ends up making a biased conclusion. System 1 needs to be adequately tamed to reduce the direct inference from past concurrencies, due to the frequency of their occurrence. The stereotyping is one of the significant biases the brain performs. The brain has a way of creating or finding commonness in character traits and attaching them to another despite the lack of the relationship.

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